The Elevator Pitch

What is it? It is a short 30-60 second description of you, what you do or something else related to you. Typically Elevator Pitches are given by business owners looking to share what they do with prospects in a short period of time, but, […]
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Email Marketing to Grow Your Business

What is Email-Marketing? Email marketing is the process of sending emails to your contacts who choose to subscribe to your email marketing campaigns (aka newsletters). You could send out emails to many people separately, but, that would take too long. […]

Copywriting 101 – Increase website, social media and website conversions

What is Copywriting? Copywriting is the art and skill of writing persuasively such that the reader is compelled to take action. Copywriting is a field in marketing all on its own, but, it is applied on various media for advertising […]